Today's episode is about the not so popular elephant in the room, Etsy's fee increase (which happens April 11th, 2022)...  I get it, higher fees take money out of small business owner's pockets.  The first reaction is often a negative one.  Since I'm a glass half full person, I want to give you some perspective about this fee increase and also give you 5 ways you can mitigate the increase.

I talk about the free Etsy fee calculator in this episode which is awesome!  You can snag it here

Isn't this the question of all questions?  Most Etsy sellers at one time or another have wondered if ads were a good way to add revenue to their business...

The real answer is it depends and there are a lot of variables at play.  But I can tell you that there are some best practices to follow in order to at least have a chance at running profitable ads. 

In today's episode, I dive into some success tips, pros, and cons of running Etsy ads for your business.

Don't forget to download the free Etsy Ads Cheatsheet that goes along with this episode. It has even more success tips and best practices to help you with Etsy ads.  Get it here: https://www.handmadeandbeyond.com/etsyads

Everyone is searching for the elusive golden goose in today's age of limitless opportunity.

We chase shiny objects, we chase influencers, we chase squirrels... lol.  The sad reality is most of that doesn’t lead us anywhere.  

When in fact what most business owners should be chasing is the OLD tried and true way of increasing sales, which is email marketing. 

In today's episode, I talk about 3 reasons why email marketing is still king and why you should implement it in your business. 

1.) You can’t do anything without email.  Anything you sign up for requires it.  All those shiny new objects require it.  Anytime something new comes along ppl say email is dead but it’s not going anywhere.  You will always need an email which is why you should have it as part of your marketing plan.  

2.) Email still converts 3 times better than any other platform.  That’s 3 times as many reasons to get on...

Many new and even veteran Etsy sellers talk about the dreaded Etsy shop suspension.. duh duh duh...

I know it's scary.  But if you know the #1 reason shops get suspended and how to make sure you don't fall into this category you shouldn't be scared.

Today's episode talks about how to avoid getting your shop suspended so you can live a carefree and happy Etsy life.

Are you a new seller who needs more tips on how to avoid problems early on?  Download my free Etsy quickstart guide!  Click below to snag your copy.

https://www.handmadeandbeyond.com/quickstart

I know you probably have income goals in your business.  Maybe you want to make a few extra hundred dollars each month.  Maybe you dream BIG and want to hit that $100k mark.  

When I started I never dreamed that would be possible.  But then over time, I started to think it was possible and that became my ultimate goal.  

Looking back at my early days and the years it took for me to get to consecutive six figure years, I realized there were 13 main steps I took to get me there.  And that's what I want to share with you today.

It's my hope that you DREAM BIG and one day reach that $100k mark in your business!

Need more help with your Etsy SEO?  Not sure what to do to improve or how to get more traffic and sales?  Well, then you need my free Etsy SEO Revealed ebook!  Download it via the link below:

https://www.handmadeandbeyond.com/etsyseosuccess

Maybe you're not getting the traction you want on Etsy or maybe you just want to boost your revenue.  Either way, you may have thought about dabbling in some new sales channels.

In today's episode, I go over 5 sales channels that could be beneficial for you to try.  I also talk about the main pros and cons of each.  

Are you a newer Etsy seller and are struggling to get the results you need with your Etsy shop?  Try my FREE Etsy Listing Checklist.  Get all the best practices you need to find success with your listings faster. 

Get it here:  https://www.handmadeandbeyond.com/etsylistingchecklist

Usually in your business saying yes and taking tons of action will get you to the next level.  However, this episode is all about saying no to the extra junk that may come your way during your business journey.  This may be spam messages, third party tools, new products outside of your niche, or any other of the many shiny objects out there fighting for your attention.

This episode will help you decide which new opportunities are best for you and how to be strategic about those you choose.

Do you need help with sorting through the “junk” and focusing more on your Etsy goals for 2022?   Check out my new goal setting guide here:  https://www.handmadeandbeyond.com/goals

What the heck is a customer avatar and why is it important?

You're in luck.  I talk about this and more in this episode.  Knowing your ideal customer can help you market better, align your brand better, get more sales, and give customers more of what they want.   All of this can give you more out of your business so you can worry less.  

Of course, I have a handy free guide that goes with this episode and will help you find YOUR ideal customer avatar.  You can get your copy for free here:  www.handmadeandbeyond.com/avatar

Welcome to episode 100!  Wow, it's hard to believe.  Thanks for all the support, kind words, and encouragement along the way.  I appreciate my listeners and if I can impact your business or life in just a small way then it’s worth it.  

This time of year is all about goals… Which honestly makes me cringe.  Why?  Most people never meet or come close to hitting their goals because there is so much emphasis on having and setting goals but very little on actually how to do it so you can reach that goal.  

Today I want to talk about 3 steps you can take to actually achieve your goals this year.  What’s even better is I’m going to give you a “goal setting worksheet” for free to help you with this as well.  It will break down a lot of what I talk about in this episode to help you set goals and give you some real examples.  Go to www.handmadeandbeyond.com/goals to get it.  

The dreaded lost package...

If you're in the e-commerce game long enough this will inevitably happen to you.  The post office will lose a package.  Luckily, for me it doesn't happen that often.  But when it does and depending on how you handle it, you could have a customer service nightmare on your hands.

Today I want to talk about how I handle lost package issues so it could help you if it happens.